Comments on: What We’ve Learned – Why the World Needs the Amazon Rush

By: Chris Miller

Chris Miller — Tue, 30 Sep 2008 16:35:24 +0000

Excellent post, Jim. Good way to recap things. I’m glad the discussion is happening.

I don’t mind being wrong. It’s happened before, it’ll happen again. I’m not quite ready to concede my forecast, however. I’m hearing an awful lot about how it’s essential, and how it is useful. I’m not arguing that point. My point has is that it will not be as effective in the future because people will tune it out unless it’s very cleverly done. I’m just waiting for the next round of marketing to bring the clever.

So go on. Prove me wrong! I challenge all of you authors out there to do so. I’ll be happy to be wrong when all of you change the world of publishing as we know. If being wrong in a single blog post is the worst thing that comes of this, then that’s just fine.

(As for “so early 2008, ” well…I’ll just have to be more careful in how I title posts in the future. )

By: Beware the Magic Pony : Unquiet Desperation

Beware the Magic Pony : Unquiet Desperation — Tue, 30 Sep 2008 16:22:02 +0000

[...] What We’ve Learned – Why the World Needs the Amazon Rush [...]

By: Indiana Jim

Indiana Jim — Fri, 26 Sep 2008 21:59:34 +0000

nice one.

By: Kris Johnson

Kris Johnson — Fri, 26 Sep 2008 21:14:01 +0000

You had me right up until you made a Superman Returns analogy. Now I can only shake my head sadly as I walk away.

By: Indiana Jim

Indiana Jim — Fri, 26 Sep 2008 19:14:39 +0000

Good point, Matt. It’s about choice. On-Demand and such. A broader concept than merely “free.” Thanks for that!

By: Matthew Wayne Selznick

Matthew Wayne Selznick — Fri, 26 Sep 2008 19:08:33 +0000

“The New Media mandate is providing content for free on the internet.”

I gotta disagree. A lot of new media is provided for free on the Internet, to be sure… I think “free” is part of new media because the Internet makes it very easy to give things away.

I think what new media is really about is putting choice of consumption in the hands of the consumer, and making the consumer the arbiter of quality. The success or failure of an Amazon run (or any aspect of an author’s marketing) depends on what the audience decides that author’s work is worth.

By: Shua Mullikin

Shua Mullikin — Fri, 26 Sep 2008 18:58:01 +0000

You Nailed it Jim! This post is an excellent distillation of the issues surrounding what I will from here on think of as the Amazon Launch. It has indeed matured from a unique tactic to get the attention of major publishers to an essential tool to sell books and get the attention of new readers. I was in the “long in the tooth” camp for a while, but came to realize that this is our equivalent of Hollywood’s opening weekend at the box office.

By: Social Media Junkie | Amazon Rush Days Aren’t Dead (They’re Just Pinning for the Fjords)

Fri, 26 Sep 2008 18:34:26 +0000

[...] Then Indiana Jim said this: What We’ve Learned – Why the World Needs the Amazon Rush [...]

By: Indiana Jim

Indiana Jim — Fri, 26 Sep 2008 17:47:49 +0000

Thanks, Nobilis. You were a big part of the education. I have to be honest about it.

Thanks Ed, for adding your sentiments as well.

Coincidentally I am a big man. About 270, I think….

By: Nobilis

Nobilis — Fri, 26 Sep 2008 17:37:37 +0000

My hat is off to you, Jim.

It takes a big man to admit he was wrong, even in part.

By: Edward G. Talbot

Edward G. Talbot — Fri, 26 Sep 2008 17:32:29 +0000

Thanks again, Jim for stimulating the discussion. And for summarizing some conclusions that I bet the vast majority of commenters will agree on.